Today, we’re talking about how to develop your elevator pitch. This is your 15-to-30 second “commercial” about yourself, which you will need for use in a variety of settings, including:

-Introducing yourself at a networking meeting

-Selling yourself to a potential employer

-Selling yourself, your company, or your product/service to a potential customer

If you’re not familiar with the concept, the idea is that you could say your elevator pitch while going from one floor to the next on an elevator.

Elevator pitches come in a variety of shapes and sizes, depending on how you’re using them.

In this episode, I dig into Elevator Pitch do’s and don’ts, as well as 5 networking situations you may find yourself in and how to execute your Elevator Pitch in each.

Let’s talk about how to develop the perfect elevator pitch. For those of you who aren’t familiar with the concept, an elevator pitch is your 30-second commercial. The idea is that you could say it going from one floor to the next on an elevator. Your elevator pitch can be used as you introduce yourself at networking events, when you meet people by happenstance, and of course when you are on the elevator.